Tuesday, September 20, 2005

Experiential Workshop on Entrepreneurship.

I just got back from a workshop on how to teach entrepreneurship using Experiential learning techniques. It was sponsored by the Kauffman Foundation, which is one of the major non-profit sources of entrepreneurship support. The workshop was excellent. But why do I bring it up in my HF blog? Two reasons:

1. As anyone in the HF field should no, experiential learning is powerful for many cognitive reasons. Experiental learning is more salient so the schema that you are trying to create get activated much stronger and lead to more learning. Experiential learning is also linked to more existing schema, so it is easier to encode, easier to store, and easier to recall when needed. Experiential learning is also more motivating because it is fun. At least when it is done right. I have seen the Phil Donohue method where the prof walks up to a student who clearly doesn't want to respond and forces the issue. I don't recommend this unless you have amazing interpersonal skills and a soft touch.

2. The second reason is that we need to know more about entrepreneurship in our field. Entrepreneurship is about pursuing opportunities, leveraging resources (especially other people's resources), and meeting market needs. How many of us could use more of this in our work.

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